December 9, 2022

Manufacturers throughout your complete nation are popping out with festive advert campaigns to rejoice Diwali in their very own distinctive approach. With the identical festive spirit, Panasonic Good Telephones has provide you with a Diwali marketing campaign – Diwali Sirf Ek Tyohaar Nahi Hai, that represents the true essence and spirit of this competition and the celebrations that it brings with it. 


The digital movie revolves round their newest launch, Eluga Ray 500 and the options that it gives in a fantastic and refined method. Voiced by the famend poet and actor Piyush Mishra, this video captures how a smartphone has turn out to be an integral a part of our lives capturing and preserving each event. 


The video begins with a backdrop of Diwali celebrations the place a brother pulls a prank on his sister and the folks round seize her response and share it with their family and friends. Equally, the remainder of the movie presents totally different options like video calling and the good use of transaction of cash. 



The advert movie has a enjoyable and relatable content material that resonates with the youth in addition to all of the folks of different age teams. It additionally presents Eluga RAY 500 as a fantastic gifting choice as a result of it is as particular because the competition. The tip word “Diwali sirf tyohaar nahi hai and Panasonic sirf ek telephone nahi hai” summarizes your complete movie. 


The marketing campaign is being executed by Sociowash, a younger advertising company based mostly in New Delhi. Sociowash gives progressive advertising options and boasts of purchasers like Educomp, Omaxe, Belkin and HELLA India.




Company: Sociowash  

Script & Course: Tejender Sharma

Panasonic Group: Pankaj Rana, Amlan Pati, Dhruv Bahl

Producer: Rohit Sakunia & Tejpal Singh

Digicam: Kiran Deohans

Voice Over: Piyush Mishra 

Music: Saurabh Vaibhav

Music Programmed by: Shamita

Sociowash Group: Raghav Bagai, Pranav Agarwal, Amit Dhawan, Riddhima Arora, Saurabh Patnaik and Deepak Rawat.


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