November 29, 2022


ENGLEWOOD CLIFFS, N.J., Jan. 26, 2022 /PRNewswire/ — LG Electronics (LG) is ready to alter the prevailing paradigm of residence equipment utilization with an upgradability possibility that adapts to the distinctive and altering life of shoppers. Developed underneath the idea, Evolving Home equipment For You, LG upgradable home equipment have the aptitude to include new options developed sooner or later based mostly on homeowners’ utilization patterns and habits.

What upgradability brings to the desk is the power so as to add a brand new operate or comfort to an current equipment by means of new software program, new {hardware} or each. For instance, upgradable LG dryers could have the power to be enhanced in a while to deal with totally different climates and materials with new equipment and software program downloadable from the Improve Heart within the LG ThinQ app.

For the client, upgradability allows the LG equipment to maintain up with altering developments and utilization patterns over the various years of that product’s lifespan, extending usefulness many instances over. In all, LG is planning to introduce roughly 20 upgradable home equipment this yr.

“Upgradeability challenges the concept that costly home equipment are designed with deliberate obsolescence in thoughts,” mentioned Lyu Jae-cheol, president of LG Electronics House Equipment & Air Resolution Firm. “We would like clients to expertise the sensation of getting a brand new washer or fridge all through the whole lifecycle of an LG equipment, not simply the primary time they convey the merchandise residence.”

Prospects in particular markets can anticipate to see LG’s first upgradable washer and dryer later this yr. Observe LG’s House Equipment Instagram account (@lg_homeappliances) for extra info when obtainable.

About LG Electronics USA
LG Electronics USA, Inc., based mostly in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $56 billion international innovator in know-how and manufacturing. In the United States, LG sells a variety of progressive residence home equipment, residence leisure merchandise, industrial shows, air con methods, photo voltaic vitality options and car elements. LG is a seven-time ENERGY STAR® Companion of the Yr. The corporate’s dedication to environmental sustainability and its “Life’s Good” advertising and marketing theme embody how LG is devoted to individuals’s happiness by exceeding expectations right now and tomorrow. www.LG.com.

SOURCE LG Electronics USA



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