December 2, 2022


The System Options Division of Panasonic India, which affords a complete vary of rouged productiveness options for enterprises, has expanded its providing with the launch of a brand new Android Toughbook. The corporate, which dominates the ruggedized tablets and laptops market with about 60 per cent share and over 500 enterprise prospects in India, has strengthened its product portfolio with the launch.

“When you hit the ceiling of 60 per cent, it is very important retain that market share and develop together with the market. Growing market share from right here can be an uphill activity however clearly, the aspiration is to extend our market share by one other 5 per cent within the subsequent three to 4 years,” Vijay Wadhawan, Director of System Options Division at Panasonic India, instructed BusinessToday.in.

Panasonic India’s ruggedized choices are categorised into three segments — Home windows 10 laptops of 12.1-14 inch, tablets starting from 4.7 inch to 10.1 inch on Home windows and Android platforms, and two-in-one detachables. The corporate caters to governments in addition to enterprises.

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It has delivered 3,500 rugged tablets to Uttar Pradesh Police, whereas many different state police and fireplace departments additionally use it. The Toughbook sequence is utilized in defence, logistics utility and manufacturing. Panasonic has witnessed a ten per cent progress in Toughbook enterprise over the past yr, with demand primarily coming from pharmaceutical, automotive, defence and authorities verticals.

“India continues to be a key marketplace for us because it presents various alternatives within the type of manufacturing, good cities and diversified industrial functions. With almost 60 per cent market share, we’ve seen vital demand for Panasonic rugged gadgets arising from manufacturing, emergency providers, car, pharmaceutical, logistics, energy, and utility sectors as companies quickly embark on digital transformation, adopting new-age applied sciences comparable to cloud, IoT, information analytics, and many others. In gentle of good factories turning into a actuality, we count on this development to proceed,” says Hiroaki Yamamoto, Divisional Managing Director, System Options Division, Panasonic India.

Priced beginning Rs 98,000, the brand new Toughbook FZ-S1 pill operates on Android Enterprise for software security, reliability, and administration for companies. It’s geared up with a easy click on and swap design for heat swapping batteries, IP67 licensed and may work in excessive climate situations starting from minus 20 to 50 degee Celsius.  

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