December 2, 2022


Panasonic India launched a brand new HX vary of televisions that are manufactured in India. The HX collection introduces a brand new vary of 4K Android TVs that includes 4 new fashions – HX700, HX635, HX625 and HX450 with display measurement starting from 43-65 inches. Together with HX collection, eight new fashions starting from 24 inches to 65 inches have additionally been launched to cater to the primary time consumers.

Panasonic’s new HX vary might be out there throughout display sizes starting from 43-inches to 65-inches. The pricing of 43 inch fashions of HX625, HX635 and HX700 begin at 42,990 onwards. HS450 and HX450 might be out there on Flipkart and Amazon. The brand new vary of televisions will even be out there throughout all licensed model owned shops and retail shops.

Moreover, the brand new fashions which were launched, function below two classes – introductory (H2 collection) and good (HS collection). The H2 collection comprising of H200(24 inches) and H201(32 inches) comes with Accu View Show, 16w speaker and shiny black design and the HS vary contains 5 fashions – HS550(32 inches), HS580(32 inches), HS625(32 inches), HS700(32 and 43 inches) and HS450(40 inches) –a web based unique mannequin, that includes Hexa Drive for pure colour copy and built-in house theatre to maximise the encompass sound.

HX collection includes of HX625(43 inches), HX635(43 and 55 inches), HX700(43, 55 and 65 inches) and HX450 – a web based unique mannequin (50 and 58 inches). As part of its strong omni-channel technique to drive gross sales, Panasonic has been constantly working in direction of upgrading its on-line and offline channels to offer a greater buy expertise to shoppers.

Talking concerning the new launch, Suguru Takamatsu, Divisional Head, CSD, CE, Panasonic India mentioned, “At Panasonic, we wish to make the lives our shoppers higher, smarter and handy, at house. Owing to WFH and security measures, there was a big rise in consumption of wealthy OTT content material as shoppers search for theatre-like expertise on their televisions, i.e., entertainment-at-home. With easing of lockdown, metros are witnessing a requirement for giant display good TVs and an enormous demand is coming from each rurban (rural + city) markets, with the rise in first-time consumers. Retaining that in thoughts, now we have launched our new TV vary that addresses the calls for of our rurban viewers, thereby, enhancing the general viewing expertise. This launch is one other step in direction of answering the impeding demand for value-based TV choices to India.”

Vishal Kanwal, Product Class Chief, CE, Panasonic India mentioned, “Main the pack, HX700, boasts a Bezel-less design to offer an all immersive TV viewing expertise to clients by means of a Dolby Imaginative and prescient – for all premium HDR content material, together with a inbuilt home-theatre. Whereas the AccuView Show function offers a wide-angle view for a better cinematic expertise, the Hexa Chroma Drive operate makes HX700 a category aside as a result of its visually interesting but balanced display saturation.”

He added, “The Android enabled 4K TV contains a built-in Google Assistant that not solely permits viewers to entry limitless OTT content material but additionally management/Handle the TV by means of voice. The mannequin is offered in display sizes – 43inches, 55inches and 65inches. As well as, the opposite three supreme fashions of the HX collection – HX625, HX635 and HX450 (a web based unique mannequin) – include superior audio know-how to spice up the encompass sound expertise.”

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